LUNA PARK SYDNEY
Experiencing the Magic: 80 years of entertaining Sydney.
Roles: UX / Design
To coincide with their 80 Year Anniversary celebrations, and to support the ramped-up roster of events, Luna Park Sydney set out to create a digital event portal. The goal was to create a standalone platform to support the main website; but with a focus on their event calendar and social engagement.
We developed a responsive solution that served relevant social content and feeds, as well as the interactive touch-optimised event calendar; which enabled quick and easy browsing of the entire year's worth of celebrations.
The initial landing view housed a scroll-triggered CSS animation that reinforced the celebratory nature of the occasion, and highlighting the brand's 'Experience the Magic' call to action.
Project credits: additional design: Mikel Longa, additional design and UX: Katie Walker.